From design to production our vision is to create timeless, endlessly wearable pieces inspired by the places we love and the woman who embodies them. Giving you the freedom and expression to be everything you already are. 


“You can be both soft and intense. Both vulnerable and strong. Both traditional and rebellious. Both romantic and realistic. Both feminine and oceanic yet filled with slow burning fire. There is possibility inside of paradox. There is a universe of different perceptions.” ― Victoria Erickson

Made from recycled & ethically sourced materials in Sterling Silver + 18K Gold Vermeil; balancing affordability, sustainability and durability. So you can wear your Lilou with confidence. 
Caring for your Lilou
Gold Vermeil 
While gold vermeil is water resistant, for best practice we recommend you remove your jewellery before going to bed, participating in exercise, swimming or showering as exposure to certain harsh chemicals will compromise the integrity of your jewellery. This includes, but is not limited too; salt water (including perspiration), creams, certain chemicals, perfumes, cleaning agents, silver polish and chlorine.
Sterling Silver 
Our silver pieces are made using recycled 925 Sterling Silver; this means they are 92.5% silver, a soft and malleable metal, that can be prone to breakage. Including an alloy element in our pieces increases their lifespan without compromising on quality/ ensuring you still have all the benefits: high quality, brilliant shine, great for sensitive skin. 

Silver will go duller over time. As with any jewellery, it is prone to collect dust, dirt and sweat over prolonged use. To restore the silver to its shine, use a polishing cloth (you can get this at your jewellers), or a simple baking soda, and water solution to get rid of the gunk.
Try to prevent your freshwater pearls from being exposed to water, makeup, creams, chemicals and cleaning agents. Freshwater pearls cannot withstand silver polish or brushing, instead we recommend simply wiping with a soft cloth, micro-fiber jewellery cloth or chamois, either damp or dry, to remove any skin oils or dirt; if damp, lay them on a soft cloth to dry before storing. A drop of olive oil on the cloth can be used to help maintain the lustre. 
Your jewellery should be stored away from natural sunlight, heat and moisture, in a protective (lined) jewellery box or a tarnish-resistant pouch. Do not store your jewellery in the bathroom.
Have more questions?
You can read our FAQ’s here, which may be able to help you. For any additional support please email our customer care